Project Description
This personal project was created for a friend who wanted to sell her herbal blends as a substitute for conventional tobacco. The goal was to design an attractive and informative packaging label that would showcase the product and appeal to health-conscious individuals interested in natural remedies.
Year
2016
Brainstorming
This was a personal project that I developed for a friend who wanted to sell her herbal blends, which serve as a substitute for conventional tobacco. It was an interesting collaboration as we discussed various symbolic references for the icon of each blend. Initially, we created adhesive labels for Ziploc bags to test the product, which was well-received, both the product and the design. In just a few hours, we brainstormed and conceptualized the visual identity for the packaging.
Design
My goal was to create an attractive and informative packaging design for a herbal blend. For the design, I explored symbolic references that represent each ingredient in the blend and created a cohesive visual identity
Application
The end result was a packaging design that catches the eye, communicates the benefits of the product, is cohesive and attractive.
